Our Library

Browse and search through the many books we have read in the list below- every book is linked to an internal Google doc with our learnings - these learnings are consolidated, chunked and linked in two directions to the different modules/building blocks  of our program. See it in detail? 

Sales Knowledge of the World

List of Books

+ dozens  Podcasts, courses, blog posts, ....

All Consolidated in 10 Modules

Sales Strategy and Execution- Sales Culture

Doing the right things, the right way-simple, but not easy
What is the company strategy ( management responsibility), what are the goals and how do we get the sales results that link with this strategy and goals? This module focuses on bridging the gap between the management theory and bringing the theory into practise. The right sales culture  should drive the right  consistent behaviour that produces the desired results

Sales Production System ( finding, making and servicing customers

The best sales organisations are much more than a collection of parts -
they’re a coordinated system- This module helps you looking at the big picture -from finding to making and serving customers. The systematic approach is essential in order to find clarity on the high value activities we, as a team, should be focusing on.

Soft and Hard Sales Skills-Competency Model

How do you become a person your customers want to buy from? We cover both hard and soft skills: from discipline and time management to a module on active listening. From learning how to be an optimist to the latest techniques on prospecting and closing- get the best content and insights for your team. Help them getting better! This module cal also be your basis to build a competency model for your sales team, a crucial building block for hiring, developing and coaching your reps.
( in total we discuss and train on more than 20 skills, we offer insights on how to improve on these, your personal sales university is closer than you think

Sales Methodology

How you sell matters - This module covers different sales methodologies: we go back in time to understand what worked in the past-and why, but also look at the most modern sales approaches used and taught by the best in different industries. You can co-create your own methodology, it helps getting the best parts of other methods at your fingertips

Sales Training

A competent well trained sales team is one of your biggest competitive advantages, an incompetent one of your biggest liabilities Yet most sales training fails to deliver lasting impact. In this module you get the insights on the sales training industry that will help you making better training decisions for your team. Introduce peer to peer and tribal learning, leverage technology, together with the other modules ( skills and methodology) you can build your personal sales university

Sales Coaching

Coaching is not a nice to do; it is a must do. Coaching is the single most impactful action you can do as a sales manager, but it’s easier said than done. What does coaching even mean? In this module, you get all the different types of coaching, you will dig into different approaches, but most importantly you will be able to create (or fine tune) your own coaching system, because coaching is an essential skill for any sales leader and you can always get better at it.

Sales Tools

There is tons of new technology, and because of new technology, you (might) have a new way of winning. And although tech is just an enabler, you can get a strategic advantage by using the right tech, the right way. Tools do more today than just optimizing processes, they might change the process itself.  In this module you will get enough insights on the tech industry and world, to equip your team with the right tools without overspending ( tech today is more affordable than ever) 

Sales Leadership System

Average leaders have motivational quotes. Good Leaders have a plan. Elite leaders have a system.( Tim Kight ) Being the leader of a sales team is a challenging job.
Getting better is a journey, on which you can always improve. For this to happen you need to focus on the things you control, you need a system
In this module, we will suggest one, it’s simple and easy to understand, it has the critical elements of leadership present and they are acting together in an integrated way for a leader to be successful. If you don’t have a leadership system yet, this module will help you building one in record time

Marketing Insights for Sales Leaders

A high performing sales team needs a high performing marketing team. As a sales leader, you have to be the leader of selling. More than ever, marketing plays a critical role!
In this module, you revisit both the marketing fundamentals and will be updated on the modern ways of doing marketing. Set the right metrics and goals and agree on how the two teams should work together

Customer handoff and succes program

After your customer signs the deal, they need to see the value of their investment. Make sure everybody understands why the customer decided to change. Both create and document profitable outcomes. Protect, defend and expand the relationship 

Detailed Overview

Currently in Dutch Only

As we progress, we will be building and updating the different courses below - The content is ready and can be accessed, not everything has been transfered in the online course yet

Contact us to get a deep dive on what you will get

All courses...
  • All courses...
  • Topics
  • General
  • Access restrictions
  • ONLY FOR LOGGED-IN USERS
  • Course in Dutch only
  • Only For Loggin is users

7 Lessons   None

Only For Loggin is users

Hoe ga je naar welke markt en waarom win je er? Hoe zet je de strategie om in een plan en sales activiteiten?
Hoe behoudt je de winnende sales cultuur?

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28 Lessons   None

Hoe worden alle leden van mijn team dé persoon waar klanten graag van kopen? Tientallen hard en soft skills én een hoop praktische insights hoe je beter kan worden in het verder ontwikkelen van deze vaardigheden.

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11 Lessons   None

Hoe wordt je beter in deze belangrijke (belangrijkste?) Sales Management activiteit?

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10 Lessons   None

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7 Lessons   None

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Guide

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5 Lessons   None

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1 Lessons   None

Wat je als Sales Manager moet weten over moderne Marketing.
En...hoe je desgevallend je marketing collega up-to-date brengt.

Guide

Guide

Create YOUR Sales Leadership System

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